As Marketing & Communications Coordinator at Working Wardrobes, Alex helps bring the organization’s mission to life through storytelling. Through social media, email campaigns, website content, podcasts, and event marketing, she works to connect the community with the people and stories behind Working Wardrobes mission.
Alex’s passion for purpose-driven storytelling was shaped long before she joined the organization. She spent five years living in South Africa, where she earned both her undergraduate and honors degrees. Living abroad exposed her to diverse communities and deepened her passion for social impact, equity, and creating opportunities for others—values that continue to guide her work every day.
Since joining Working Wardrobes, Alex has led marketing efforts for major initiatives including The Power Within, Suit Up for Success, Valor & Vision, and The Great Opportunity Gala. She also oversees the organization’s newsletters, website, podcast promotions, and digital communications, helping elevate the voices of clients, volunteers, donors, employer partners, and community supporters.
What inspires Alex most is knowing that every campaign represents a real person working toward a brighter future.
“Behind every campaign, event, and social media post is someone whose life has been transformed through opportunity. I love being able to share those stories because they remind people that their support truly makes a difference. If a story inspires someone to volunteer, donate, or simply learn more about our mission, then we’ve created another opportunity for change.”
—Alex Houston, Marketing & Communications Coordinator
For Alex, marketing is about more than promoting events—it’s about building connections, inspiring action, and ensuring that every story helps move the Working Wardrobes mission forward.